When you want to grow your business and to improve your profitability, email marketing is vital to building trust and turning prospects into loyal customers.
Businesses face somewhat different problems than private car owners when it comes to purchasing vehicle insurance. Most car owners know that agents routinely ask the question about how the car will be used. They always want to know if it will be used for business because it adds more risk to the insurer. Business need… Continue reading 5 Tips when Insuring a Business Vehicle
There is a big difference between a commercial auto insurance and a personal auto policy. Do not think that you can use one in lieu of the other. You need a commercial auto insurance if you are driving your car for business pursuits. If you own a business regardless of size, you should buy liability auto coverage. This is a legal requirement that you must comply with, particularly if you have to use a vehicle or several vehicles to carry on your business operations.
Branding is an excellent marketing technique. It allows your potential customers to understand what your company or product is about and gives them a sense of what they’re getting. Everybody uses branding from products to companies to people, and those who are best at it use the following tricks to get their brands in the spotlight.
By Jacquelyn Connelly, IA Magazine Cyber risk is increasing rapidly for everyone—and not just your commercial lines clients. Although the insurance industry has been slow to respond to cyber exposures in personal lines, companies are beginning to recognize the threat, particularly when it comes to high net-worth insureds who make appealing targets for hackers and… Continue reading 5 Ways High Net-Worth Clients Can Protect Themselves from Cyber Risk
NO MATTER how good your products and services, your business will surely fail without a proper marketing plan, which is the foundation on which all your success depends. Avoid this mistake to help your company flourish.